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Patient Insights

Patient insights can lead to operational DTC excellence

imagesKEY TAKEAWAY: Patient insights should not only focus on prospects, it should focus current patient satisfaction of your brand/company as pharma cannot afford to lose one customer.

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Posted on July 18, 2015 Focus on patients

Having patient insights not enough….

insightsPOST SUMMARY: Having a patient insights person is not enough today, you need to execute on the insights, but expect bumps in the road along the way.

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Posted on January 26, 2015 Focus on patients
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