KEY TAKEAWAYS: -Forrester Research released a report saying that social media marketing on Facebook and Twitter is substantially worthless. – -It appears that most of the new technology-based advertising methodologies…
Tag: Online Ad Fraud
Dear pharma: Most online ads are fraudulent
If your company is spending money on online advertising, you are almost certainly being robbed.Google reported that 56% of online display ads that are paid for by advertisers are never…
With so much online fraud where will pharma money go?
KEY TAKEAWAY: According to Fierce Pharma “Outcome Health went into crisis communications mode after a Wall Street Journal article last week said the fast-growing pharma services company had misled its…