SUMMARY:

  • 62% of HCPs spend 3 hours per day accessing digtal resources.
  • More HCPs chose to use smartphones to access digital resources as well and usage has increased when accessing a wide variety of professional content.
  • HCPs increasingly turn to trusted colleagues on digital networks for reliable information.
  • Source: Build Relationships and Personalize Your Interactions With HCPs (Wolters Kluwer)