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Will biopharma ever lead in digital marketing?

GetImageKEY TAKEAWAY: Digital leadership means taking risks to help patients chose health care treatments, but biopharma’sĀ processes often prevent risk taking at a time when patient’s have more health care treatments and informationalĀ resources to help them chose treatments.

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Posted on July 16, 2015 Article SummaryFocus on patientsHealth information online
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