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Digital agencies

Small versus big digital agencies for pharma

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SUMMARY: You should never choose an agency based on size. It should be because they are a good fit with your brand team and can take your digital marketing to the next level while ensuring that everything they do is best in class.

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Posted on August 17, 2021August 17, 2021 Working in the industry

How to choose the right digital agency

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INTRODUCTION: One of the most important factors in your digital initiatives’ success, or failure, is the agency you choose. A lot of agencies are competing for our business. Ensuring you have hired the right one is essential to your brand’s success on both the HCP and consumers’ sides.

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Posted on July 30, 2021July 30, 2021 As I See ItInternet

It’s time to bring emarketing expertise in house

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SUMMARY: Pharma has been relying on digital agencies for too long but agencies can’t begin to understand your audience like brand team members. Having a brand digital marketer constantly communicating with digital agencies is a waste of time and money.

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Posted on December 8, 2020December 8, 2020 As I See It
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