- The Internet allows the spread of false and misleading health information.
- Researchers at the CDC, for example, estimated that handling 107 cases of measles that occurred in 2011 cost state and local health departments between $2.7 million and $5.3 million.
- A generation ago, patients were largely dependent upon the physicians they consulted as to how best to deal with a disease like cancer. Today they are becoming more reliant on mHealth, the Internet and digital health.
- Most Americans are focused on what they’re being charged for health care, not how much they or an aging population are consuming, according to a new POLITICO/Harvard T.H. Chan School of Public Health poll.
- Respondents blamed drug companies, insurers, providers and even the federal government for surging costs while dismissing overuse as a central issue.
- 54 percent of respondents believe that high health costs are a serious problem. Asked about the reasons, nearly 80 percent said the prices charged by drugmakers were a major factor, while 75 percent held insurance companies responsible and 74 percent held hospitals responsible.
- Our high cost of care and modest health outcomes will remain stubbornly fixed unless our behavior changes.
KEY TAKEAWAY: Our current healthcare model i not sustainable. To change healthcare is going to require an approach that removes lobbyist money and focuses on delivering a healthcare experience that removes financial stress from patients.
- Lilly says the net price for its Humalog insulin—the price after discounts and rebates—fell to an average of $135 a patient a month in 2018, from $147 in 2014. During the same period, the product’s average list price rose 51.9% to $594 per patient monthly.
- Lilly hasn’t raised the U.S. list price for Humalog since May 2017. U.S. sales of the drug rose 4% to $1.79 billion in 2018, which Lilly said was primarily driven by demand.
- Dug middlemen continue to take a huge chunk of prescription drug profits.
IN SUMMARY: According to the HBO documentary on Theranos “there’s a lot of lying in Silicon Valley.” The lying is still going on when it comes to digital and mhealth, and the venture capital money is again flowing. The internet has allowed the hype to take root and there aren’t enough people asking the hard questions.
KEY TAKEAWAY: “We still believe that amyloid beta hypothesis is potentially the right approach for the treatment of Alzheimer’s disease,” an Eisai spokesman told Reuters. What made Wall Street and everyone else, Eli Lilly, AstraZeneca, Merck, and Roche — have reported out decisive late-stage failures over the last year that all point to one conclusion: Targeting amyloid-beta alone in symptomatic patients may hit your biomarkers on effect, but it doesn’t delay the ruthless march of the disease.
- New products are being launched with heavy TV but product websites remain relatively unchanged.
- A report from Tel Aviv-based cybersecurity firm Cheq says up to 20% of ad dollars
isbeing stolen through digital ad fraud.
- With more consolidation within pharma vendors bigger agencies are more likely to recommend TV as opposed to digital but this is a serious mistake
IN SUMMARY: Online health seekers are becoming more and more confused as conflicting health news seems to counteract previous reports about products like baby aspirin. The release of new and updated health information means that online health seekers have to spend more time online to peel away the layers of “hype” from the facts.