Healthcare is the problem of our country, and if we don’t fix it, it will break the bank, our health, or both. It deserves the world’s best and brightest minds working on fixing it. But how we go about fixing healthcare matters. The strategic common denominator across big tech ventures into healthcare is that they are not primarily solving what healthcare needs. They are mainly solving how to make money with their respective core business, not helping customers.

More than 25 million people will use the internet to search for health information. Estimates vary regarding the number of medically related sites on the web, but they number at least 100 000. Only about half of these sites have their content reviewed by doctors. The biggest problem with obtaining health information from the internet is that it is not always easy to decide what is reliable.