AI is coming to health care. Are you ready?

KEY TAKEAWAY: Consumer Intelligence Research Partners (CIRP) released data  showing that 20 million Amazon Echo and 7 million Google Home smart speakers have been purchased by U.S. Consumers in the third quarter of 2017.  These figures are significant. Other estimates suggest about 8.5 to 11 million devices will be sold in the U.S. in Q4 2017. That means total smart speakers sold and in use will approach 40 million in the U.S. That will represent over 20 million U.S. households and consumer reach exceeding 50 million people . The global smart speaker install base will significantly exceed 40 million units at the close of 2017.  There are significant opportunities for health care, but does pharma have innovators who can leverage this technology? Continue reading

Majority of Americans are unaware of several major risk factors for cancer

ASCO’s National Cancer Opinion Survey, a large, nationally representative survey conducted online by Harris Poll, found that the majority of Americans are unaware of several major risk factors for cancer—most notably obesity, which will soon overtake smoking as the largest preventable cause of cancer in the United States. Continue reading

Do you have the courage to be the voice of the patient?

KEY TAKEAWAY: It’s time to change the perception of “big pharma” and show the public that the drugs we develop can save lives without forcing patients to declare bankruptcy.  You have to be the voice of the patient and caregivers in meetings and remind everyone that all though we’re a business our business allows people to live longer, productive lives. Continue reading

The confusing world of online health information

KEY TAKEAWAY: Right now, medical devices are less rigorously regulated than drugs: Only 1 percent of medical devices get FDA approval with high-quality clinical trials behind them. Even in these cases, devices typically reach the market based on data from a single small, short-term trial, Redberg wrote in a 2014 editorial in the New England Journal of Medicine, where she called for a sham control study of stents.  So what do you do if you’re a stent patient or candidate? Continue reading