Author Archives: Richard Meyer

About Richard Meyer

Passionate, award-winning Marketing and Media Executive with an MBA and 15+ years success implementing cutting-edge strategies. Career highlights include driving development/launch of a groundbreaking e-Marketing branding initiative for Eli Lilly product Cialis that led to Website becoming #1 online pharma destination (and #1 in prescription conversions), increasing leads 30% and ROI 38% for $1B manufacturer Medtronic

Some Democrats and Republican unite against pharma

KEY TAKEAWAY: On the surface, the drug companies won a battle against Senator Bernie Sanders as his bill to allow pharmaceutical distributors and pharmacists to import cheaper prescription drugs from Canada and other countries, but what is most alarming is that some Republicans sided with Democrats in voting against the measure. Continue reading

Drug pricing and pharma: untold truths

KEY TAKEAWAY:  Pharma stocks lost over $24 billion in value after Mr Trump said drug prices are too high and the government needs to use a bidding system to determine the price of drugs.  The sell off in pharma stocks was because Wall Street has finally realized the “gravy train” is coming to an end. Continue reading