Daily Archives: May 23, 2017

Empathy is not just another marketing tactic

“When the doctor called me to tell me the results of the test I never expected her to say that I had MS.  To say that it turned my life upside down would be a huge understatement.  It forever changed my life and even with treatment the worries about my future are a part of me and my decisions”.  That quote was from a 37 year old woman we interviewed this year in research to learn about what newly diagnosed MD patients go through. Continue reading

Pharma remains silent while healthcare is assaulted

KEY TAKEAWAY:According to Megan at STAT news “President Trump’s full budget proposal comes with massive cuts to Medicaid and the agencies and programs that run the nation’s public health and biomedical research efforts”.  And where are the pharma leaders?  Silent as every other major medical organization opposes new changes that could hurt 20 million patients. Continue reading