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Day: March 8, 2013

Pharma eMarketing: Challenges = Opportunities

innovationIf there one thing that you should take away from the ePharma conference this week it’s that there is a hell of a lot of work to do when it comes to eMarketing in healthcare.  Sure some companies are blazing new trails but for others without clear roads to follow they are staying put.  The good news is that there a lot of opportunity to really make a difference in patients lives and reach them with health and medial information to help them make better and informed treatment options. Continue reading »